Looking at what early-stage startups are working on is not only entertaining — and sometimes concerning — it can also be a good indicator of where tech is headed.
Since we have data on these young ventures at my company, Startup Tracker, we have the opportunity to glimpse emergent product trends in the startup space. We decided to put together a list of the 100 most interesting little-known startups in existence right now and to analyze the underlying patterns.
We limited our analysis to companies that met the following criteria:
1. No vaporware: their product must be accessible/purchasable immediately
2. Novelty: their product must present a unique, unconventional solution
3. Credibility: proof that people want or already use their product e.g. successful crowdfunding campaign or existing active user base
4. Stealth: the company must have had little or no coverage in major publications.